HSBC Chennai Branch inaugurated its annual Helping Hands Mela on its Chennai department premises on Cathedral Road. The Mela was inaugurated by Nina Reddy, JMD Savera Group, Kasi Viswanathan, MD of CSK, and movie character Vincent Ashokan. | Photo Credit: R. Ragu

In the twenty third yr of the annual ‘Helping Hands Mela’ organised by HSBC, 10 non-governmental organisations (NGOs) showcased arts and craft merchandise, equipment, handcrafted jewelry, materials, house linen, diyas, and meals objects on the financial institution’s Chennai department on Cathedral Road.

The expo was inaugurated by Nina Reddy, Joint Managing Director of Savera Group; Kasi Viswanathan, Managing Director of CSK; movie character Vincent Asokan; and Muthukrishnan Ramanujam, Managing Director and Head Financial Accounting, Global Finance, HSBC. Ayshwarya Desikan, Executive Director and Regional Manager, HSBC, spoke in regards to the involvement of the workers in selling the taking part NGOs. This yr’s mela theme is ‘Vishwaboomi – A Miniature World of Geography’, which represents ‘The World inside India.’

As a part of the initiative, HSBC India may even accomplice with 50 NGOs throughout 24 branches in 11 cities. All proceeds from the expo gross sales go on to supporting the causes and communities represented by these NGOs. The taking part organisations give attention to palliative care, mental disabilities in youngsters, psychological well being, and extra.

These stalls can be open to public from 13 to 17 October between 10 a.m. and 4 p.m.

Published – October 13, 2025 05:32 pm IST