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Aamir Khan and Genelia D’Souza in ‘Sitaare Zameen Par’.
Starting August 1, the movie will stream completely on YouTube in India at ₹100, and in 38 worldwide markets, together with US, Canada, UK, Australia, Germany, Indonesia, Philippines, Singapore, Spain, amongst others, with pricing localised for every market, in accordance with a press launch.
Directed by R S Prasanna, Sitaare Zameen Par was launched in theatres throughout the nation in June, incomes over ₹250 crores and receiving reward for its heartwarming story in addition to performances.
“For the previous 15 years I’ve been fighting the problem of methods to attain audiences who don’t have geographical entry to theatres, or those that are unable to make it to theatres for numerous causes.
“Finally the time for the perfect storm has come. With our government bringing in UPI and India becoming no 1 in the world in electronic payments, with internet penetration in India having grown dramatically and growing everyday, and with YouTube being on most devices, we can finally reach vast sections of people in India, and a significant part of the world,” Aamir mentioned.
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The 60-year-old actor mentioned it’s his dream that cinema ought to attain everybody at an affordable and inexpensive value.
“I need folks to have the benefit of watching cinema when they need, the place they need. If this concept works, inventive voices can inform completely different tales breaking geographical and different obstacles.
“This will also be a great opportunity for younger creative people entering the field of cinema. If this idea works, then I see this as a win-win for all,” he added.
Billed as a non secular sequel to the actor’s critically acclaimed 2007 film Taare Zameen Par, Sitaare Zameen Par follows the journey of a basketball coach (Aamir), who mentors ten differently-abled people. The film is a remake of Spanish film Champions.
Besides Aamir, the movie additionally stars Aroush Datta, Gopi Krishna Varma, Samvit Desai, Vedant Sharma, Ayush Bhansali, Ashish Pendse, Rishi Shahani, Rishabh Jain, Naman Mishra, and Simran Mangeshkar. Genelia D’Souza seems in a pivotal function as effectively.
Gunjan Soni, Country Managing Director, YouTube India, mentioned the digital launch of Sitaare Zameen Par completely on their platform is a major step in direction of “democratising Indian film distribution at a global scale”.
“YouTube is already a key digital destination for premium content, and we’re excited to offer filmmakers and content owners not only our unparalleled digital reach but also the control and flexibility to meet their audiences where they are. Today’s launch is far more than a release – YouTube is laying out the red carpet for Indian cinema to stride onto the global stage,” she added.
Aamir is presently producing Lahore 1947, starring Sunny Deol and Preity Zinta, and Ek Din, that includes Junaid Khan and Sai Pallavi, each beneath his banner Aamir Khan Productions. He will subsequent be seen in Coolie, starring Rajinikanth and directed by Lokesh Kanagaraj. The movie is about to hit the screens on August 14, 2025.
Published – July 29, 2025 05:34 pm IST
