Gandhigram Trust joins arms with attire agency to provide a up to date twist to Khadi

The hand-woven Khadi assortment unveiled on Wednesday. | Photo Credit: M. SRINATH

To make Khadi a material of alternative for present technology, the Gandhigram Trust situated in Dindigul has joined arms with Chennai-based attire label Kaveri to launch ‘Songs of the spindle-an ode of khadi’.

The hand-spun, hand-woven Khadi assortment introduced in Chennai on Wednesday introduced out 20 totally different ideas and over 60 types.

In a dialog on the importance of Khadi, Kaveri Lalchand, founding father of Kaveri, mentioned, “We consider Khadi solely as easy shirts. So, we’ve created an fascinating, up to date line of Khadi garments that you would be able to select to put on for any event, and for all generations.” 

“We realised that individuals are immediately serious about Khadi, and every time we had an exhibition, we discovered it was not sufficient. So, we re-strategised and expanded our manufacturing, elevated the weavers, and gave coaching to many extra,” mentioned Gita Ram, Managing Trustee of Gandhigram and Chairperson of the Crafts Council of India.

Year-round use

Sudha Ravi, Trustee of Gandhigram, mentioned, “Khadi is a course of. In a metropolis like Chennai, cotton Khadi might be worn year-round. We sit up for collaborate with extra designers, present them the material, so they might create spring-summer and festive collections.” 

The Trust’s deputy CEO, Shibu Shankaran, spoke about their give attention to retaining artisans by offering varied amenities and coaching. “Many middle-aged girls from rural villages are additionally serious about studying the craft. We are planning to open a coaching centre to show each weaving and design…”

The launch additionally explored Khadi’s inclusivity, its presence throughout worth ranges and its potential to develop into world and mainstream. The dialogue was moderated by Vidya Singh, member of the erstwhile royal household of Vijayanagaram, within the presence of chief visitor Preetha Reddy.

The occasion was organised in collaboration with FICCI Flo.

Published – October 09, 2025 12:35 am IST