Traditional candy consumption patterns of individuals in Hyderabad had been assessed in a survey. The picture is used for consultant functions solely. | Photo Credit: NAGARA GOPAL

As Deepavali, the pageant of lights when folks eat extra sweets, approaches, Hyderabad’s fondness for sugary indulgence exhibits no indicators of waning. Nearly three out of 4 households within the metropolis devour sweets a number of occasions a month, mirroring the nationwide rise in sugar consumption throughout city India. The newest LocalCircles survey on candy consumption, which acquired over 84,000 responses from 303 districts throughout the nation, reveals that Hyderabad’s consuming habits carefully align with the nationwide sample of accelerating frequency and variety in candy preferences.

In Hyderabad, the place 8,830 folks participated within the research, 7% of respondents mentioned their households devour conventional Indian sweets day-after-day. Another 24% eat them between 15 and 30 occasions a month, whereas 32% indulge eight to fifteen occasions. About 14% mentioned they devour sweets three to seven occasions a month, and solely 4% claimed they don’t eat them in any respect.

When it involves packaged candy meals resembling muffins, biscuits, ice lotions, shakes, candies, and candies, the town’s desire is even stronger: 13% of respondents mentioned they devour such merchandise each day, whereas 28% devour them 15 to 30 occasions a month and 21% achieve this eight to fifteen occasions month-to-month, and 22% devour them three to seven occasions.

Considerable variety of folks in Hyderabad are hooked on sugar Of the whole, 15% mentioned everybody of their family is hooked on sugar or sugary merchandise, whereas 18% estimated that half to three-fourths of their members of the family had been addicted. In distinction, 26% mentioned none of their family confirmed indicators of habit. Despite this dependence, 21% of respondents mentioned they’d ‘for positive’ shift to merchandise containing 30% much less sugar if out there, whereas one other 18% mentioned there was a ‘excessive probability’ of doing so.

Nationally, the findings echo Hyderabad’s desire for sugar. The total LocalCircles survey discovered that 74% of city Indian households devour conventional Indian sweets three or extra occasions a month, with 5% consuming them each day. This marks a 40% rise in simply 18 months in comparison with the 2024 survey. Similarly, 79% of households devour the packaged candy meals three or extra occasions a month, with 11% doing so each day, indicating that each conventional and fashionable sweets are integral to city consumption patterns.

The survey additionally revealed that 70% of city family customers are ‘extremely seemingly’ to modify to merchandise with 30% much less sugar, suggesting a readiness for health-oriented innovation amongst manufacturers. Yet, 43% of respondents mentioned nearly all of their family members are hooked on sugar or sugary merchandise.

LocalCircles is a community-driven social media platform that permits residents and small companies to attach, focus on points, share options, and work collectively to deal with widespread challenges.

Published – October 18, 2025 04:56 pm IST