Kelvinator pioneered electrical refrigeration for house use globally. In India, it achieved iconic standing within the Seventies and 80s with its memorable tagline, “The Coolest One.”
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“This acquisition strategically aligns with Reliance Retail’s imaginative and prescient of democratising aspirational dwelling. By integrating Kelvinator’s wealthy legacy of innovation with Reliance Retail’s expansive and unparalleled retail community, the corporate is about to unlock substantial shopper worth and speed up development within the quickly increasing premium house home equipment market throughout India,” Reliance Retail stated in a press release.
“This synergy will be sure that high-quality, globally-benchmarked merchandise are accessible to each Indian family, enhancing their every day lives,” it added.
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“Our mission has at all times been to serve the various wants of each Indian by making know-how accessible, significant, and future-ready,” stated Isha M Ambani, Executive Director, Reliance Retail Ventures Limited .
“The acquisition of Kelvinator marks a pivotal second, enabling us to considerably broaden our providing of trusted international improvements to Indian customers. This is powerfully supported by our unmatched scale, complete service capabilities, and market-leading distribution community,” she stated.
Published – July 18, 2025 11:24 am IST
