Sumit Singh, founding father of Rightfit, promoted job openings by quote-tweeting the viral ‘Bandana Girl’ video, aiming to extend visibility.
The ‘Bandana Girl’ has damaged the web with 15 million views on her video.(X/@w0rdgenerator)
Who is Bandana Girl?
For those that may have some context, on November 2, a lady posted a video of herself travelling in an autorickshaw. The video confirmed her carrying a white high, silver earrings, make-up on her face and a bandana round her head – incomes her the moniker of Bandana Girl.
In simply 10 days, the video has collected a whopping 15 million views, 53,000 likes, over 7,000 feedback, and sparked a wave of copycats. Several customers have recreated the outfit and others have stated that the video saved popping up on their timelines. “I’ve seen this Bandana woman greater than my mother and father this month,” one X person declared.
All this to say that the ‘Bandana Girl’ video has exploded on-line — and other people at the moment are driving on her coattails to get a bit of her viral fame.
Bengaluru CEO reacts
One amongst such individuals was Sumit Singh, the Bengaluru-based founding father of a recruitment company known as Rightfit.
Singh marketed job openings at his firm by quote-tweeting the Bandana Girl.
“We’re hiring for a number of roles at Rightfit! If you’re searching for a job and have stable proof of labor, apply at present!” he wrote on X.
Singh was candid about why he marketed job vacancies by reacting to a very unrelated video — he needed to piggyback on the success of stated video.
“Saw someplace that quoting this tweet boosts attain so right here i’m, testing my luck,” he wrote.
The trick appears to have labored for Singh, whose publish has collected over 2 lakh views in a day.
“What sorcery is that this? Seems to be working. Let me strive it,” wrote one amazed X person within the feedback part. “Now I do not know in case you are really hiring or simply engagement baiting,” one other stated.
