rupifi-ceo-backs-narayana-murthy’s-name-for-9-9-6-work-tradition-in-india:-thats-what-pushed-china’ rupifi-ceo-backs-narayana-murthy’s-name-for-9-9-6-work-tradition-in-india:-thats-what-pushed-china’

Rupifi CEO backs Narayana Murthy’s name for 9-9-6 work tradition in India: Thats what pushed China’

Published on: Nov 19, 2025 03:13 pm IST

Anubhav Jain, co-founder and CEO of digital finance platform Rupifi, has backed Narayana Murthy’s name for bringing China’s 9-9-6 work tradition to India.

The co-founder and CEO of digital finance platform Rupifi has backed Narayana Murthy’s name for bringing China’s 9-9-6 work tradition to India. Anubhav Jain took to LinkedIn on Tuesday to make a case for 72-hour work weeks, framing them as an vital think about nation constructing.

Anubhav Jain is the co-founder and CEO of Rupifi.

Jain, who launched Bengaluru-headquartered Rupifi in 2018 with Jawaid Iqbal and Ankit Singh, mentioned in his LinkedIn submit that “India wants extra 9-9-6 as we speak”.

“As a nation, we’d like individuals who work exhausting and construct this nation. It’s not about startups and it isn’t about glorifying staying late in workplace. It’s about dedication and exhausting work. It’s about pushing the boundaries. It’s about contributing to the society and to the general improvement,” he wrote.

What is the 9-9-6 work system?

The 9-9-6 rule refers to a piece tradition generally related to some Chinese tech firms, notably previously decade. It describes a schedule the place staff are anticipated to work 9 am to 9 pm, six days every week.

Employees following this rule successfully work 72 hours every week. However, the apply was broadly criticised for being extremely demanding and hectic, probably affecting well being and work-life stability.

In 2021, the Chinese Supreme Court outlawed the 9-9-6 working hour system.

Naryana Murthy requires 72-hour weeks

In a current interview with Republic TV, Infosys founder Narayana Murthy instructed that Indian children should undertake the 9-9-6 system. (Also learn: Narayana Murthy factors to China’s 9-9-6 rule to advocate 72-hour work week)

“There is a saying in China – 9, 9, 6. You know what it means? 9 am to 9 pm, 6 days every week. And that may be a 72-hour week,” he mentioned, including that younger folks in India ought to observe the identical hours.

The billionaire added that one ought to first “get a life and then worry about work-life balance”.

Anubhav Jain weighs in

Bengaluru-based Rupifi CEO Anubhav Jain agreed with Narayana Murthy.

He claimed that it was 9-9-6 which helped China progress, and Indians should work longer hours too.

“9 AM to 9 PM for six days in every week – 72 hours of labor each week – that’s what pushed China to the extent it’s as we speak. If India wants to maneuver forward and develop into the land all of us envision it to be, we have to set the tone for working more durable,” Jain mentioned.

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Like Murthy, Jain additionally quoted the instance of PM Narendra Modi. “The revered PM of this nation works 100 hours every week. And that’s what every one in every of us have to do,” he mentioned.

Jain added that each one Indians — not simply entrepreneurs, however folks in each job — ought to take accountability for the nation’s progress by working extra and pushing themselves.

On work-life stability

The concept of working 72 hours every week naturally confronted backlash from staff apprehensive about how it could have an effect on their work-life stability.

While Narayana Murthy in his interview mentioned one ought to first “get a life and then worry about work-life balance”, Jain offered one other argument.

He mentioned that if the nation progresses, work-life stability will observe. “The youthful generations should be proven the best way in direction of making a brighter future for themselves – work life stability and high quality of life will enhance as soon as all the nation strikes forward,” he wrote.

Narayana Murthy developments on Google

A screenshot from Google Trends exhibits curiosity in Narayana Murthy peaking shortly after midday on November 19 Narayana Murthy’s remarks led to his identify trending on Google Trends.

The pattern started round 5.15 pm on November 18 and spiked intermittently via the night. Today, the search quantity for “Narayana Murthy” peaked round 12.40 pm.

The most variety of searches on Google got here from Karnataka — which the Murthy’s dwelling state — adopted by Telangana, Andhra Pradesh and Tamil Nadu.

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